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Affiliate disclosure: Automoblog and its partners may be compensated when you purchase the products below.
Yokohama tires are an excellent option for the eco-conscious driver. The company is one of the most sustainable tire manufacturers in the industry, both in its production and its products.
In this Yokohama tires review, we’ll take a look at the brand as a whole, discussing the company’s background, its industry ratings, most popular models, tire costs, and more. Tires are often an expensive investment, so it’s worth taking the time to research different companies before deciding which tire is best for you.
Our review team researched and ranked the best tires and brands on the market. Yokohama tires ranked eighth in our review. If you’d like to know what companies beat out Yokohama, we encourage you to read the article. You can also compare tire brands at TireRack.com.
Founded in 1917 as a joint venture with BFGoodrich, Yokohama is a Japanese tire manufacturer headquartered in Tokyo. In the ‘80s, after establishing itself as a credible U.S. tire manufacturer, Yokohama split from BFGoodrich. Currently, Yokohama is the eighth-largest tire manufacturer in the world, according to the 2019 Tire Business Global Tire Company Rankings.
Yokohama is one of the more sustainable tire manufacturers in the industry. The company has made efforts in recent years to reduce greenhouse gas emissions and landfill waste as well as lowered many of its models’ rolling resistance to increase fuel efficiency.
Across the board, Yokohama produces high-quality models including some of the best all-season tires, all-terrain tires, and winter tires on the market.
Like all tires on the road today, Yokohama tires are graded for quality based on an evaluation system created by the National Highway Traffic Safety Administration (NHTSA). This system is called Uniform Tire Quality Grading (UTQG), and it grades tires – except specialized tires – based on their treadwear, traction, and temperature resistance.
Here’s an explanation of the UTQG grading system:
Treadwear: This grade estimates the longevity of your tires. To calculate treadwear, tires are measured against a control tire given a rating of 100.
If a tire has a 500 treadwear rating, that means it lasted five times longer than the control. Most passenger tires have between a 300 and 500 treadwear rating, according to data from SaferCar.gov.
Traction: This grade measures how well your tires “grip” a wet road. Traction grades are given on a scale of AA, A, B, or C. Good day-to-day passenger tires typically receive A ratings.
Temperature: This grade evaluates a tire’s heat resistance on a scale of A, B, or C. Tires need to withstand different temperatures based on their specialization. High-performance tires, for example, usually move at much higher speeds than all-season tires, and in turn, have higher temperature ratings.
It’s important to note that the NHTSA does not oversee UTQG tests. Manufacturers and independent companies hired by brands are responsible for tire testing and reporting.
Below, we’ve listed a few top-rated Yokohama tire models and their treadwear, traction, and temperature scores using data from SaferCar.
gov.
| Yokohama Tire Model | Tire Type | Treadwear Score | Traction Score | Temperature Resistance |
|---|---|---|---|---|
| AVID Touring-S | Passenger Standard touring All-season | 620 | A | B |
| Geolandar A/T G015 | Light truck/SUV All-terrain | 600 | A | B |
| ADVAN Sport A/S | Passenger Ultra-high performance All-season | 180 | A to AA | A |
| Parada Spec-X | Light truck All-season | 420 | A | A |
If you want to know the UTQG scores for your current tires, they can be found on the tires’ sidewalls.
The most popular Yokohama tires span a few tire categories. Though the tire manufacturer is known for its performance and touring tires, its highest-rated tires include an all-terrain tire and a sporty truck tire as well.
Backed by Tire Rack customer reviews and industry ratings, here are Yokohama’s four most popular tires:
Each of these Yokohama tire models holds at least a 4.0 out of 5.0-star rating from customers on Tire Rack, as well as excellent industry reputations.
Yokohama mainly produces replacement tires but has stepped into the original equipment (OE) tire space relatively recently. According to a 2020 Modern Tire Dealer interview with Yokohama president Jeff Barna, the company expects substantial growth in OE partnerships moving forward.
Yokohama’s tread life warranties are standard in the industry, averaging around 50,000 miles. The tire manufacturer’s six-year limited warranty for replacement tires is also in line with competitors.
Yokohama tires aren’t the cheapest, nor are they the most expensive. However, the company’s more resilient tires offer great long-term value. In a 2016 Consumer Reports study comparing all-season tires’ cost versus longevity, the Yokohama AVID Ascend (T) tire came in second place. Though the tire cost $93, it lasted for 85,000 miles.
Here are the costs of Yokohama’s most popular models on Tire Rack:
28 (P245/75R16)Yokohama tire reviews are mostly positive, though the company’s performance tires tend to have higher ratings than other models. In the J.D. Power 2020 U.S. Original Equipment Tire Customer Satisfaction StudySM for passenger tires, which rated tires based on wear, ride, traction, handling, and appearance, Yokohama scored 718 out of a possible 1,000 points. This score was above the industry average – 712 points – placing Yokoma just behind Pirelli, Michelin, and Firestone tires.
Below are a few customer reviews from Tire Rack to give you a better idea of how Yokohama tires perform on the road.
“[Yokohama’s Parada Spec-X] tires made my Camaro ride like a dream. [They are] so smooth and responsive. The grip felt so sure-footed on dry roads, it felt like it could climb a wall and looked good, too.
They shed water like nobody’s business and worked very well on sandy roads and light snow.”
– via Tire Rack
“I bought [Yokohama AVID Ascend GT] tires mostly looking for low noise, decent traction and excellent tread wear. They have not disappointed … I feel confident that they enhance the safety of [my wife’s] car and perform better than most every tire that we have installed on her 150,000-mile car.”
– via Tire Rack
“While I had high hopes for this tire, after just eight track days it started to become much stiffer and no longer delivered the ultimate grip that it had when I first bought it. Looking over other reviews, it seems that heat cycling (from successive track days) is the ultimate death for the [Yokohama ADVAN A048].”
– via Tire Rack
“The big problem [with the Yokohama Advan Sport] is that the rubber is so soft that you should expect to have them last two summers or 10,000 miles, whichever comes first.
At the beginning of September, I was driving under wet conditions (not monsoon but a mild steady rain) and at 70 mph, my car began hydroplaning and then fishtailing wildly.”
– via Tire Rack
We rate Yokohama tires 4.0 out of 5.0 stars. We like the company’s wide tire variety and steps toward sustainability. Many Yokohama models are well priced, though tread life warranties are relatively standard and Yokohama customer reviews aren’t as high as other providers we’ve reviewed.
To start shopping for Yokohama tires, visit TireRack.com.
If you’re looking for other top-rated tire manufacturers to compare with Yokohama, we recommend Michelin and Cooper. Both companies are well-regarded in the industry but cater to different needs. Michelin tires are durable and long-lasting, and the company has a wide range of high-quality models. However, if you’re looking for an affordable alternative, we recommend Cooper tires.
In our recent industry-wide review of the best tires, we named Michelin the best overall brand on the market. We like the company’s tire variety, durability, and century-long history in tire manufacturing and production. Whether you need an all-season tire or an all-terrain tire, Michelin has plenty of choices.
Shop for Michelin models on TireRack.com.
Cooper tires are a great choice if you’re looking for affordability. For passenger and light truck/SUV tires, Cooper models are always competitively priced. However, the company specializes in replacement tires, so you’re out of luck if you want to purchase an OE tire.
Shop for Cooper models on TireRack.com.
Yokohama tires are one of the most common brands. The service life of rubber is long, but the longer it is in stock, the shorter it becomes.
Everyone should know how to determine the production time of rubber, and everyone can learn this right now. This information will help you pay only for quality.
Contents
Tires interact well with different types of roads, do not be afraid of mud and cold. The term of their operation depends on storage conditions, the situation on the roads, and also the date of production. The fresher the product, the longer the motorist will use it. When buying Yokohama tires, the driver will be able to determine the date of manufacture on the spot, and if he does not find it, using the Internet.
How this is done in both cases is worth considering now.
By visiting a car accessories showroom and choosing the right Yokohama tires, the driver can find out in which month and year
they were manufactured right on the spot. To obtain information, you need:
The last four digits of the Yokohama tire marking will be the date of manufacture. The first two numbers are the month in which the production was made, and the last two are the year. Marking can be three-digit. The presence of three numbers and two stars on the sidewall of the Yokohama tire indicates that they were produced before 2000.
The International Department of Transportation Security puts its marks on all copies of quality automotive products and Yokohama tires are included in this number. If there is a DOT code and other information of the manufacturer on the side of the rubber, and for some reason the year of manufacture is missing, the driver can easily determine it via the Internet. nine0003
To find out the year of manufacture of tires for a car by the code of the Department of Transportation Security, you should do the following:
Within a few minutes, the user should receive the information that interests him.
If the buyer is not able to independently connect to the worldwide network and check the data on Yokohama products, it is worth asking the sales outlet employees for help. They do not have the right to refuse their client to provide information about the product that interests him. nine0003
If these factors are present, you should not buy such tires for a car, because their quality is a big question.
Yokohama quality products are always labeled and do not stay in the warehouses of retail outlets for a long time. If the buyer even has questions about labeled products, it is worth additionally asking for a certificate confirming the quality. The motorist will be able to determine the year of manufacture of rubber in two minutes. When buying, you should look at each tire separately, because you cannot be sure that they are from the same batch. nine0003
The last three or four digits that are present in the total number of marking characters always indicate the year of production. For all tire models, this standard applies the same. If the product has problems with such indicators, it is most likely of poor quality.
One of the most important elements of a car that is responsible for road safety and driving comfort is tires.
These products are selected by car owners, taking into account a fairly large number of different factors, because they directly affect how the car will behave. One of the most reliable is produced by Michelin and Yokohama. Therefore, many drivers are wondering Michelin or Yokohama which is better? nineOl000 Similarities and differences between products
There are quite a few different tire models from Michelin. The company produces tires for:
The most popular and sought after tires among motorists are:
This company develops its products on the basis of taking into account the peculiarities of the operation of certain cars.
For example, the Latitude series is designed for minivans and crossovers, and Energy for city cars. The Primacy series was developed primarily for the elite class of cars. nine0003
Plants from this company mainly produce tires for passenger cars, trucks and buses, as well as specialized equipment such as mining and construction vehicles.
Tires from this manufacturer are fitted to all cars produced in Japan. All products of the company, both summer and winter, before being released, are carefully controlled and tested at world-famous testing grounds.
The main principle of the company is to produce products of the highest quality. A high level of product quality is achieved thanks to the latest equipment and modern technologies, as well as a high level of qualification of employees. That is why tires from this manufacturer are in high demand, because they are of a high level of quality. nine0003
Many drivers wonder if Michelin products are better than others. A significant level of demand for auto tires from this manufacturer is due to a fairly wide range of offers. Among the models you can find many options for both summer and winter for various types of cars.
Most drivers find tires from this manufacturer to be the best. This is due to the following factors:
Rubber from this company was used by a fairly large number of famous riders.
The history of this company is quite long and throughout its existence it has been actively developing new tire models for various types of cars. In addition, the company regularly presents tires designed for various purposes, such as fuel economy or driving in difficult weather conditions. nine0003
Tires are made of high quality material, which makes them perform much better than other products.
The company develops special tread patterns that are carefully selected using a special computer program. The special pattern provides reliable grip of tires and the roadway. In addition, it removes dirt from the surface of the product. nine0003
This special feature results in significant fuel savings. This feature is achieved due to the fact that hydrocarbon is added to the material from which the product is made. Thanks to this, the wheel travel is greatly facilitated, and therefore fuel and lubricants are consumed much less.
For the manufacture of tires, a special composition is used, which ensures long-term operation of products in any driving mode. nine0003
There are quite a few advantages of products from this company.
The main advantages of tires that make them much better:
One of the main disadvantages of products from this company is their significant cost.
Most Japanese car owners believe that tires from this manufacturer are better than other brands. This is due to the fact that they have a number of advantages. According to car owners, they provide:
Many car owners find it difficult to choose which is better Michelin or Yokohama. To determine this factor, it is necessary to take into account the general requirements for products. These include:
The main difference between these two manufacturers is the focus on groups of potential buyers.
Yokohama products are aimed at active drivers who prefer fast driving. Tires are made of a stiffer material and have a resilient carcass. They are based on a special rubber compound with polymer additives, which reduces such an indicator as the level of influence of heating on the properties of the product. The design of these tires primarily serves to provide reliable grip on the road surface and quickly drain water from the contact area with the road. nine0003
Michelin products are aimed at calm car owners who prefer moderate driving.
The tires are based on a fairly soft rubber compound, in addition, they have a soft carcass, which guarantees a smooth ride of the car. At the same time, the tread pattern is aimed at water drainage and minimum noise level.
Yokohama tires are positioned as more driving, and Michelin as more comfortable. But at the same time, products from both manufacturers will behave quite well in any driving mode. nine0003
The main difference between these manufacturers lies in targeting different groups of potential buyers. This measure is necessary for companies to increase the level of sales of products.
What tires to buy for the summer should be decided by the owner of the car based on his own driving style. For fast driving, it is better to give preference to tires from a Japanese manufacturer, and for lovers of a comfortable ride, French wheels are ideal.
Tires are one of the most important elements of a car.
