Bridgestone vs Michelin tires? Which tire is better? These tire industry giants have been going at each other for so long. Competition is fierce in business, and the Bridgestone vs. Michelin debate has been going on for some time now.
But, for us, Michelin is the winner and just edges Bridgestone a little bit because of its wider array of choices. Michelin even offers better tires for motorcycle enthusiasts, so they know anything that comes to a vehicle’s needs.
However, Bridgestone has its benefits too! Read on to find particular things these two do best as we compare Michelin and Bridgestone tires.
Table of Contents
Bridgestone is a Japanese company that specializes not only in tires but other automotive parts as well. They also provide various sporting goods such as golf clubs and tennis rackets.
Coincidentally, Bridgestone’s founder Shojiro Ishibashi’s surname means “stone bridge” in Japanese. The Bridgestone brand was founded in 1931 in Fukuoka, Japan. However, Ishibashi wasn’t in the tire business but was in footwear.
The first Bridgestone tire ever built was on April 9th, 1930. Ishibashi didn’t have a name at the time, so he called the builders the Tabi socks tire division.
After constructing their first tire, Ishibashi founded The Bridgestone Tire Co., Ltd. the following year, focusing on manufacturing tires based on Japanese engineering and technology.
Ishibashi was now sure that he’d flourish in the tire industry.
Fast forward to today, Bridgestone is one of the world’s largest tire companies, with a revenue of about $29.539 billion last 2021.
Bridgestone tires have everything from sedans and SUVs to pick-up trucks, each with great features and top-quality parts to ensure your vehicle runs at optimal performance.
Bridgestone has a wide array of performance tires to choose from, each with its specialized use.
However, there’s still such thing as too wide of an array. Bridgestone product lines can get confusing at times and not that friendly to average tire consumers, who aren’t as well informed about various vehicle knowledge.
One product line can have more than 20 models and is rated based on performance. For an average vehicle user, this might overwhelm them, so they instead look elsewhere. These tires can be classified as all-seasons to high-performance.
Because of this, Bridgestone tires can get pretty expensive, and multiple reviews around the internet share this sentiment.
But make no mistake, even if these tires are costly, they’re not ripping any consumers off as their tires deliver absolute quality and performance.
Costco might be your best bet if you’re concerned with a Bridgestone tire’s cost but are still sure you want one. At Costco, if you’re a member, you’ll get lots of benefits for your Bridgestone tires, from free air pressure checks to even free maintenance.
The development of Michelin tires has been a fascinating voyage of discovery. Before creating tires for automobiles, Andre and Edouard Michelin only produced tires for bicycles and horse-drawn carriages in the 1890s.
The Michelin brothers were certain that pneumatic tire technology could be enhanced and eventually employed in automobiles. This thought inspired the brothers to create new tech since tire and wheel technologies were only new at the time.
So, to popularize their invention and establish it as the industry standard for how tires should be created, they put their innovative detachable pneumatic tires to the test during the Paris-Bordeaux road race.
They came in last in the competition. However, their invention attracted curiosity and was a topic of discussion for many motor vehicle enthusiasts during the competition.
As they introduced a new era of wheel invention, the Michelin brothers honed their skills and finally saw their predictions come true.
Along with making tires, André Michelin also published the “Guide Michelin,” an annual travel guide that listed the top restaurants in each country and detailed how to get there.
Michelin tires aren’t only good, but they’re excellent. They provide high-performance tires for every type of vehicle and every type of use. Coming in second from Bridgestone as the largest tire company in the world, Michelin tires are still one of the best tires out there.
However, similar to Bridgestone, Michelin tires can get expensive. Owing to their proprietary technology and top-performance tires. So it’s up to you if you think buying a Michelin tire is worth it.
If you’re good for it, Michelin tires can be an excellent investment as they can last longer and are more durable than regular tires.
Now, you may want to read how many kilometers Michelin tires last and where are they made.
When it comes to performance, Bridgestone and Michelin are pretty identical, and it comes down to more nuanced features if you want to see the difference.
Bridgestone and Michelin tires are the best of the best, and both are at the top regarding performance.
The only noticeable difference between Michelin and Bridgestone cars is their performance on dry roads.
When it comes to performance on wet roads, both tires stick to road surfaces quite well, and traction is as excellent as the other. This ensures better handling and, of course, safer driving.
Durability is often an excellent determinant for a brand if their car tires are worth it. Aside from being cost-efficient, it can help a car owner avoid the hassle of constantly changing tires from various tire damage issues.
The two brands have a fantastic R&D department and invest in them heavily, which could somehow be attributed to their steep price points, to enhance the quality of their features further. So, durability can vary from the tire you use.
When compared, it’s hard to clash the two since their tires have many features that can give them a fantastic amount of mileage compared to other tire brands.
So, it’s probably safe to say it’s a tie on this one.
For drivers who want a more serene and smoother driving experience without feeling like something is growling at you from below their car, Michelin takes the cake on this one.
Both tire brands offer outstanding guarantees for their products.
When it comes to warranty, the Japanese brand is substantially better.
When it comes to price, both brands are equally expensive for an average tire. These companies are number one and number two in the tire industry for quality and innovation.
So, you can’t pinpoint the better brand regarding price as both can dry your pockets quickly. However, if you have to choose, you must consider these qualities in both.
Bridgestone tires are cheaper, but Michelin tires have varying performance levels. Thus their product line can also vary with the price. It’s really up to you and what you want most out of these tires in terms of budget.
Both Michelin and Bridgestone have different tire categories for every type of car owner. The two companies offer a wide array of products targeting specific demographics like passenger tires, motorcycle tires, and commercial tires from buses to airplanes.
Passenger Tires
Bridgestone’s passenger tire catalog is amazingly diverse. It offers the consumer many choices that best suit their car tire needs, from comfort, performance, and durability.
These tires are built for everyday consumers who need a reliable tire for daily driving.
Motorcycle Tires
Bridgestone offers motorcycle tires for any type of driving and surface. Bridgestone motorcycle tires perform well, especially in urban and street-level cruising.
Commercial Tires
Bridgestone’s catalog is usually targeted at large commercial vehicles like vans and buses. They even make tires for aircraft too.
Passenger Tires
Michelin has a wide selection of passenger tires designed for every type of performance need. From every day driving down to high-performance driving like in racing competitions.
Motorcycle Tires
When it comes to motorcycles, Michelin is king. It’s the most popular tire brand for motorcycle enthusiasts and racers alike. It’s because Michelin motorcycle tires are more diverse and comprehensive. They even have tires made for E-bikes.
Commercial Tires
In the commercial sector, they practically offer the same tire services as Bridgestone, so you can’t say what’s the better commercial tire. And, like Bridgestone, they also provide tires for aircraft as well.
Regarding the question, “Bridgestone vs Michelin tires, which is better?” It’s tough to decide. Both tire brands offer top-of-the-line performance and durability. And each has its advantages and disadvantages, especially when it comes to features.
The best we can probably do is compare each tire both companies offer. Like comparing the Bridgestone Alenza AS Ultra vs Michelin Defender, we can probably get a more accurate verdict.
Reddit is also a good source of information for people who use these tires daily.
However, if we must decide, Michelin is probably our best bet. Michelin cover’s all our general tire performance needs better than Bridgestone.
The two industry titans of the tire market are Bridgestone and Michelin. Both companies have a long history and have brought many innovations to the market. With two such companies, it is difficult to determine which makes the better tire. Here, we will take a look at each company and their tire families in order to determine which fit your needs the best.
Bridgestone Rating: 4.5/5
4.5/5
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Michelin Rating: 4.5/5
4.5/5
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What's In This Guide?
Founded in 1931, Bridgestone is some 40 years younger than Michelin, however; it has surpassed Michelin as the largest tire company in the world.
Bridgestone was named after the founder; Shojiro Ishibashi (Ishi = Stone, Bashi = Bridge), in the city of Kurume, Fukuoka, Japan.
World War Two was not a good time for Bridgestone and the company took a major hit in both the literal and figurative sense when its headquarters was destroyed by allied bombers. Fortunately, the factories were untouched which allowed the company to bounce back relatively quickly, thus production restarted once the war was over.
There are three main aspects that can be accredited to the company’s success. Shojiro Ishibashi knew that the only way a Japanese company would be able to take the world stage would be to focus on technological innovations.
In 1946 Michelin invented the radial tire which changed the tire market forever. By 1967, Bridgestone developed its own radial tire. The importance of this was that Bridgestone didn’t simply copy Michelin’s design, but rather they reinvented the design in their Tokyo plant’s new Technical Centre.
The second great stride forward was one that took Japan by storm. The Deming plan, named after W. Edwards Deming, focuses on quality. Bridgestone’s company culture is centered around the Deming plan which has given it the reputation of building high quality and reliable tires.
The final aspect which drove Bridgestone to success started in 1965. Having centered themselves in Japan as a leading tire manufacturer, Bridgestone took the next step and began a massive and aggressive overseas expansion campaign.
Their first expansion was into Singapore. This gave the company access to natural rubber so that they could increase their tire export capacity. After years of continued growth, the company now undertakes expansion campaigns like buying out competitors like Firestone.
Bridgestone had a successful stint in Formula One. The height of their success in Formula One was when they supplied tires to Scuderia Ferrari and Michael Schumacher, winning many championship titles.
Bridgestone almost usurped Goodyear as the most successful tire supplier in Formula One, however, they were not in the sport for long enough to do so.
Through their many years of experience, Bridgestone has developed some of the best high-performance tires on the market along with other tire types. Today Bridgestone is the largest tire manufacturer in the world with around 143,000 employees as of 2017.
Bridgestone’s Tire FamiliesIf you want extremely high-quality tires, Bridgestone has what you want. The tires they are most well-known for are their high-performance tires, run-flats, and the Blizzak winter tires. Bridgestone also has a wide variety of passenger and light truck/SUV tires that can meet any need.
PotenzaIf you are looking for tires for a sports car or a high-performance vehicle the Potenza is your one-stop shop. There are six tires in this line which all have slightly different attributes.
Their differences allow you to tailor your tire to your needs.
Potenza tires have an optimized contact patch which distributes pressure evenly, giving you excellent grip to deliver maximum power to the road surface. Advanced shoulder stiffness provides responsive steering unlocking cornering abilities from your vehicle.
Bridgestone Potenza
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AlenzaThe Alenza tire is Bridgestone’s premium highway and all-season tire. There is only one tire in this line. That is not an issue, as there really only needs to be one. The tire is made to be used with Luxury SUVs, CUVs, and light trucks.
The Alenza provides an excellent balance between dry, wet, and winter conditions, coupled with longevity and a smooth ride. Bridgestone gives the Alenza an 80,000-mile warranty which goes to show how much trust they put in their tire.In 2005 Michelin was at the heart of the US Grand Prix debacle which saw all the teams supplied by Michelin refuse to race due to safety issues.
A year later with many more disagreements with the FIA, Michelin pulled out of the sport for good.
Michelin’s strategy is to “use technology and innovation to make its products and services stand out.” This has been the heart of the company from its very inception, and which led to Michelin’s many successes.
Bridgestone Alenza
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TuranzaThe Turanza is similar to the Alenza in usage and mileage but targeted at passenger vehicles and more on the touring side of things. There is also only one tire in this family but because it is more aimed at passenger vehicles, it is targeted at customers that want a smoother, quieter ride.
Bridgestone Turanza
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DuelerThe Dueler is Bridgestone’s off-roading tire. It is made to be used all-season round and lasts for many miles. Bridgestone advertises all seven of their Dueler tires as being versatile, with responsive handling, ultimate traction, and armed with technologies that deliver durability and a good tread life.
Bridgestone Dueler
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DriveguardThe impressive Driveguard is Bridgestone’s run-flat tire. Though there is only one tire in this group, it is sold in many different sizes. Not only does the tire sport Bridgestone’s run-flat technology that allows you to drive up to 50 miles at a maximum speed of 50 mph after a puncture, but it is also a comfortable ride in both wet and dry conditions.
Bridgestone Driveguard
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EcopiaEcopia is Bridgestone’s eco tire. It is designed to have minimal roll resistance in order to save fuel. There are two Ecopia’s, the ECOPIA H/L 422 PLUS and the ECOPIA EP422 PLUS. They are both designed to give you a quiet and comfortable ride while saving fuel. The former is designed for SUV’s, CUV’s, and minivans, while the latter is built for sedans and minivans.
Bridgestone Driveguard
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BlizzakBlizzak tires are Bridgestone’s winter tires and are credited for singlehandedly eliminating the need for studded tires in Japan over one season.
Most Blizzak tires are advertised as being quiet and comfortable as well as fully winter-ready, be it ice or snow.
Bridgestone Blizzak
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Michelin Tires’ HistoryThough Michelin has lost the top spot to Bridgestone, they are by no means a second-rate tire company. Michelin has 132 years of experience in the tire manufacturing industry and has introduced many innovations that have revolutionized the market several times over.
The company was founded on the 28th of May 1889 by the Michelin brothers, Édouard and André. The founding of the tire company was done more out of a need for innovation rather than solely a monetary ambition.
Prior to the foundation of Michelin as a company, the brothers owned a farm implement business. One day, a cyclist came by the factory to have his pneumatic tire repaired. It took the brothers over three hours to remove and repair the tire.
Once the tire was back on the wheel, it needed to be left overnight for the glue to dry, as the tires were glued to the wheel.
The next day, one of the brothers tested the tire, only for it to fail. Thus, the brothers set out to find a better solution.
That solution was the removable pneumatic tire. By 1891 the idea was patented which would change the tire market forever. As a testimony to their success, Charles Terront won the world’s first long-distance cycle race with the removable pneumatic tire, just a few months after the tire hit the market.
Some 40 years later Michelin introduced another innovative innovation. In 1934 the Michelin run-flat-tire hit the market. This was an important innovation at the time because roads were not the same quality as they are today, so flats were more common.
The run-flat tire was designed by building a special foam lining inside the tire that would support the tire if it were to be punctured. Though very useful, their most influential innovation was yet to come.
12 years later in 1946, Michelin introduced the momentous innovation of the Radial tire.
The radial tire changed the tire world forever. The reason the radial tire was so impactful was because it took the strengths from two different materials.
The radial tire consists of two different internal structures. The first part is very similar to non-radial tires which is the nylon fibers. The nylon fibers run at 90 degrees to the tire rotation and extend from the sidewalls and through the tread.
The second component is the steel belt which runs in the same direction as rotation under the tread and over the nylon fiber, but does not extend into the sidewall. The two different components provide different strengths and attributes. The nylon fibers provide support to the sidewall but also flexibility so that the tire can absorb impacts.
The steel belt provides strength underneath the tread. The steel belt also gives the tire both rigidity and protects it from punctures, which provides increased performance and longevity.
Michelin also had a stint in Formula One which was somewhat successful.
Teams took four championship wins with Michelin tire suppliers; however, Michelin later became the center of one of the biggest points of contention in Formula One history.
Michelin has just about as many families and tires in said families as Bridgestone does. Michelin has set up their tire families in such a way to make it easily understandable for customers so that they can make the best purchase for their needs.
PrimacyThe Primacy tire has been designed to combine all-weather handling and traction for a quiet and comfortable ride. Michelin strives to make the Primacy tire as safe, reliable, and durable as possible. There are seven tires in the Primacy tire line, all of which are all-season apart from two of them which are summer-only tires.
The line covers a broad spectrum of vehicles from passenger cars and luxury performance cars to light trucks and SUVs.
If you want a good reliable everyday tire, Michelin will have what you are looking for in the Primacy tire line.
Michelin Primacy
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PilotWhere the Primacy tire is the Swiss army knife, ready for any occasion, the Pilot is a scalpel that is specially designed for a specific task. This is why the Pilot tire family has sixteen members. There is a tire for every occasion with one thing in common, the goal is to unlock as much performance from your vehicle as possible for the correct situation.
Michelin Pilot
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PremierMichelin’s Premier line only has two tires, one designed for sedans and one for light trucks and SUVs. Both tires are all-season but what sets them apart from Michelin’s other tire lines is their durability. These tires are advertised as long-lasting and staying safe as they age.
Michelin Premier
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Latitude TiresMichelin’s Latitude Tires have a wide variety of specialties among the six tires in this line.
They do have a common goal in mind though and that is to give you the best choice of tire for your light truck, SUV, or CUV.
Michelin Latitude
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CrossclimateThe Crossclimate is built to be a workhorse in extreme weather conditions, be it mud or snow. There are only four models in this tire family, but they cover all forms of vehicles. All four tires have the 3PMSF and M+S ratings.
Michelin Crossclimate
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X IceX ICE has it all in the name. This tire is designed to give maximum performance in the most extreme conditions. There are three tires in this line with the biggest difference being the type of vehicle the tire is designed for.
Michelin X-Ice
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DefenderThe Defender only has two tire types the DEFENDER LTX M/S and the DEFENDER T + H.
Along with their targeted markets of LTX M/S and T+H, they are also designed to last longer than most tires at an extreme of 80,000 miles tread life.
Michelin Defender
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EnergyThe Energy line only has three tires in the line and is only designed to be fitted to passenger cars and smaller luxury performance vehicles. The goal of this tire line is to take the technology which Michelin has developed to improve the gas mileage of the vehicle.
Michelin has not sacrificed performance or longevity to achieve their goal in energy-saving which makes this tire a good choice, especially for city drivers.
Michelin Energy
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LTXThe LTX tires are built for the needs of today’s recreational and commercial drivers. Perfect for off-road adventures with all-season light truck tires, built to handle gravel with excellent all-terrain traction.
Pick from one of the two tires in this tire line.
Michelin LTX
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Differences Between Bridgestone and Michelin TiresBridgestone and Michelin have been in a development war for many years now, and both are consistently trying to out do the other. This means that their tires are extremely well matched. In some categorize one is better than the other, but for the most part it all comes down to personal choice.
PerformanceIn the high performance and winter tire categories, I want to say Bridgestone wins. Michelin has some really good all-weather tires that are built for more extreme weather fluctuations. All that being said, they are both so close in performance you should pick the tire that best matches your situation.
Available optionsBoth companies have availability worldwide so you shouldn’t have any issues finding the tire you want from either of them, so this is a dead-even draw.
Pricing is also very closely matched. Both companies are on the expensive side, however; on average Michelin is more expensive.
WarrantyOnce again, both companies are very closely matched. Bridgestone, however, is known to have the best warranties in the industry. By a hair’s width, Bridgestone wins out here.
Advantages of BridgestoneIt all comes down to your choice of brand name. Both companies can give you what you need for your situation. Keep in mind that the development war between the companies is never ending, which means that at any time one can come out on top.
When buying tires from either of these companies, I recommend you look up some reviews from both companies and compare them to see which is better at the time.
We've compared Bridgestone and Michelin's summer flagships based on recent tests from renowned automotive magazines. Although no one, even a premium brand, can offer the buyer the perfect tire that combines all the best driving qualities, a detailed comparison will help to understand which one to prefer.
This French giant is known for its wide range of premium models and the development of its own patented technologies in development. And Michelin flagships are ranked at the top of many independent automotive magazines. nine0005
Famous Michelin developments
BAZ Technology - a system of nylon threads that are embedded in the tire tread.
It is used in the design of models with increased speed characteristics to avoid deformation at high speed.
Zero Pressure Technology - tire sidewall reinforcement technology that helps to cope with increased vehicle weight even with insufficient pressure. nine0005
EverGrip Technology is a technology for combining different rubber compounds to prevent loss of driving performance when the tire is heavily worn. Tires change their structure over time, maintaining safety performance at the proper level.
Michelin New 2021
In 2021, the brand announced a new technology model, the Pilot Sport EV, that addresses the needs of electric cars.
Tires have minimal CO2 emissions due to a well-thought-out production and transportation system. The company is also committed to minimizing environmental damage through the involvement of the Livelihoods Foundation, which works to neutralize the effects of pollution.
Pilot Sport EV will be available in 16 sizes ranging from 15 to 22 inches. At the start of sales in Russia, an assortment of 6 sizes is expected, which will be replenished in the future.
Michelin Summer Flagship
The premium model Michelin Pilot Sport 4 S remains the flagship of the line in the summer of 2021. In most independent tests in 2017-2020, the model won prizes in the categories:
Wet braking (1st place according to “Evo”)
Dry pavement braking (1st by “Tyre Reviews”)
Handling on dry pavement (1st place according to “Autoreview”)
nine0056The Japanese company specializes in both premium models and tires in the middle price segment. Bridgestone is known for an extensive list of its own technological developments.
Notable Bridgestone Designs
Run Flat is the company's best known technology.
It allows the car to continue moving after a puncture. Tires lose pressure more slowly thanks to a special sidewall that keeps air inside the profile. nine0005
Ologic - tire size adaptation system for electric vehicles. The energy efficiency of tires is increased by reducing the width of the profile and increasing the diameter.
Air Free Concept Tire is an innovation that will soon become mainstream on the market. The technology is an airless tire concept. Tires consist of spokes and a tread that does not require inflation or pressure tracking.
Bridgestone New 2021
In April 2021, the company introduced the new premium model Bridgestone Potenza Sport. The novelty has become the successor of the Potenza sports line, so the main emphasis in the development was placed on increasing driving performance at high speed.
Bridgestone's many years of collaboration with major racing and sports organizations has helped build the experience that has gone into making this model.
The tires have already won pre-sale tests from TÜV SÜD and AutoBild magazine. nine0005
The Bridgestone Potenza Sport will be available in 96 sizes ranging from 17" to 22".
Flagship of the Bridgestone summer line
Bridgestone's flagship Turanza T005 is being introduced this summer. The tire was recognized as the best by Auto Bild, Auto Motor und Sport and ADAC magazines. Tires also won in the categories:
Handling on dry pavement (1st place according to “Auto Motor Und Sport”)
Rolling resistance (1st place according to “Auto Express”)
Dry pavement braking (1st place according to “Motor“)
The first difference that catches your eye when comparing the range of both brands is the price. Bridgestone models cover the middle price segment in both summer and winter categories. At Michelin, the vast majority of models belong to the premium category.
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An important difference between brands is their focus on different consumer groups. Michelin positions itself as a manufacturer of tires for family people who prefer a moderate and safe ride with a high level of comfort. The concept of the Michelin tires is based on the creation of a profile with a soft rubber compound, which provides an improved ride and reduces noise.
Bridgestone with its extensive range of sports car models is aimed at customers who value dynamics and agility. Brand models are distinguished by increased rigidity and elasticity of the tread, which reduces the effect of tire heating at high speed, increasing dynamic properties.
To determine the best tires, each model was compared in four categories: braking, grip, handling and comfort.
At a speed of 100 km/h, the tires brake with a distance of 46 meters in the wet and 35 meters in the dry. Both competitors are leaders in their respective categories, winning prizes in many tests every year.
The choice must be made in accordance with personal preferences and driving style. If you value safety and comfort, take a look at the Pilot Sport 4 S model. If you prefer high-speed driving and maneuverability and grip at any speed are important to you, then your choice is Turanza T005. nine0005
June, 2021 Comparison of tires
For many motorists, the question often arises - which tires to buy?
There are a lot of different tire brands in stores, each of them has its own pluses and minuses.
Even an experienced driver is sometimes difficult to choose, let alone beginners.
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It is not uncommon for drivers to follow the advice of relatives/friends/colleagues who offer to buy the same tires as theirs.
One of the highest sales of all tires in the world falls on two very famous companies - the Japanese Brigestone and the French Michelin (the symbol of the company is the inflatable man Bibendum).
Therefore, tires from these manufacturers are very common on cars of acquaintances and are most often recommended. nine0005
Both manufacturers produce a wide range of tire models, from inexpensive tires for economical passenger cars to special tires for trucks and repair vehicles.
It is impossible to compare many completely different tires with each other, so we will highlight the most popular models.
When it comes to Brigestone summer tyres, most often they mean the most popular models for city cars of the Potenza and Turanza series, as well as the Sports Tourer and B700AQ models. nine0005
Each series of models has its own characteristics and was designed for its type of car.
The Turanza series is more for large minivans and crossovers, the Potenza series is universal, suitable for everyone, the B700AQ model is for economical city small cars.
In turn, Michelin tires are represented by the most popular series of models Energy, Pilot, Latitude, as well as a separate Primacy model.
Michelin also designs its models taking into account the peculiarities of operation on certain vehicles. nine0005
So the Latitude series is more suitable for minivans and crossovers, the Energy series is designed for city cars and partly microvans, and the Primacy model is for luxury cars.
When it comes to general tire requirements - such as grip on wet or dry roads, cornering stability, and wear resistance - there is no doubt that tires from both manufacturers have one of the best scores.
The differences between the Brigestone and Michelin brands are mainly focused on a specific group of customers. nine0005
So Brigestone tires are more focused on the active driver who prefers fast driving.
Accordingly, the tires are slightly stiffer, have a more elastic carcass and a rubber compound with polymer additives that reduce the effect of heat on tire properties.
The tread pattern of these tires is primarily designed to quickly and efficiently drain water from the contact patch with the road.
